About this Whitepaper
This white paper is targeted for a broader audience of people with a general interest in the CRM solution domain and / or solutions coming out of the open source realm.
The paper defines CRM and how CRM is impacted by the open source
movement. It furthermore outlines the new approaches for how to go
about CRM systems implementation leveraging open source products and
component. The paper moves on with providing an overview of the key CRM
packages as well as solution components, and rounds off with Optaros:
conclusions and proposed next steps.
This paper is first in a series of white papers that helps you
understand exactly where the opportunities are in open source CRM. What
are the names to remember? What should I consider? What changes in my
implementation approach?